“The Business of Metaverse” by David Palmer
David Palmer’s The Business of Metaverse is a compelling and insightful guide to the evolving digital landscape, offering a comprehensive overview of how businesses can navigate and capitalise on the opportunities presented by Web3, AI, and the metaverse. As a seasoned digital strategist, Palmer breaks down complex concepts into accessible insights, making this book a valuable resource for both industry leaders and newcomers alike.
The book stands out for its structured approach, outlining the key components of the metaverse and how they integrate with the physical world. Palmer provides a unique framework that businesses can use to position themselves strategically in this emerging digital economy. His discussion of new business models, interoperability, and digital assets offers thought-provoking perspectives on what the future may hold.
You can find more information about the author and buy the book here - https://www.koganpage.com/digital-technology/the-business-of-metaverse-9781398613065
